Sonia Lacroix has been a watch and jewelry designer since 2001. She collaborates with independent brands as well as with the most prestigious groups (Richemont Group, LVMH, Swatch Group). After developing several jewelry brands and running her own jewelry store in Geneva, she has just launched "Aaltas" in June 2022, a new brand with racy and innovative jewelry. Sonia and Alain have known each other for 10 years and share the same vision of a simple and strong design. Alain gave Sonia a "green card" to imagine the first March LA.B "jewellery" collection by re-dressing the Lady MANSART watch that Sonia has worn since its creation. The result is surprising, even disconcerting, but above all very elegant. A dichotomous dial varies between shadow and light, between guilloché and sunburst, and the roundness of the diamonds responds to the brilliance of the indexes. The Lady MANSART “LA.B” is available in two variations. Los Angeles for the Gold and Steel version. Biarritz for the gold and green version. The first March LA.B jewel watch was born… under the pencil stroke of a “good fairy”.