MODEL
Two decades separate 1969 from 1989.2 millimeters separate the AM69 from the AM89.
This 38 mm "super-boosted" version features a double aperture dial (Day/Date) topped by massive hour-markers - an elegant yet streamlined watch.
ARCHITECTURAL DIAL
The dial of the AM89 Electric is deliberately simplified and assembled with sober, elegant hour-markers.
The steel aperture at 3 o'clock reveals retro-style numerals in white on a black background, and in green for each 3rd of the month.
The day of the month can be displayed in English or French, as desired.
The M logo is a finely cut applique.The hands are tuning fork-shaped for optimum readability.
Luminova is applied below each hour marker and on the face of the hands.
CAPTURE AMBIENT LIGHT
All March LA.B watch cases meet scrupulously respected construction criteria. Invariably polished and brushed, they catch the ambient light to bring your watch to life.
The AM89 is an attractive 13.2mm-thick 38mm round case whose angular, streamlined lugs reveal a slight flatness all around the immaculate polished bezel.
The contrasting lines make this a modern watch that is slightly old-fashioned yet contemporary at the same time.
The slightly heightened mineral crystal is angular to reaffirm the character of this more classic watch, while the round crown positioned at 4 o'clock has been simplified and diminished for greater elegance and simplicity.
ULTRA-ACCURATE QUARTZ SWISS MOVEMENT
Distinguished by its precision and reliability, the RONDA 517 Swiss quartz caliber is proving to be the best choice for many luxury watch brands thanks to its top-quality performance.
This Swiss movement is equipped with a quartz oscillator that uses electrical vibrations to maintain remarkably high time accuracy. It is also equipped with a temperature regulation system, which adjusts the frequency of the movement according to thermal fluctuations, guaranteeing constant precision whatever the ambient conditions.
In addition to its precision, it is also designed to be extremely reliable and durable.
It features a long-life power supply system that provides up to 45 months of battery life. Approximately 2 weeks before the end of battery life, an indicator called EOL causes the second hand to jump every 4 seconds to signal the need for a battery change.
EXCEPTIONAL WATCH BANDS
Just like our watches, our bracelets are designed with the utmost attention to detail, using the finest materials and the best craftsmen, to perfectly match the lugs of our watches.
Very sturdy, our steel bracelet is made of 3 links that we've cut to make them more angular and match the multiple bevels of our cases.
The interior reproduces the spirit of micro-perforations to optimize comfort in case of extreme perspiration. Our leather straps with subtle green details are equipped with a pin buckle that has been carefully designed to match the shape of your AM89's case.
In steel or leather, all our bracelets are interchangeable without tools, as they feature the presto system.